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Disney Introduces Demand-Based Pricing at Theme Parks

For the first time, tickets to Walt Disney World in Florida and Disneyland in California will cost more during holidays and some weekends —...

Star Wars smashes previous Harry Potter record, likely to take more than Avatar

"Star Wars: The Force Awakens" hauled in an estimated $250 million at global movie box offices through Friday and was on track to finish...
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Disney Parks Consider Tier Pricing

Walt Disney Co. is considering switching to demand-based pricing at its parks in the U.S., the Wall Street Journal reported. The proposed move by Disney,...
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